Certificate in Strategic Innovation and Change (Graduate Level)

Because change is the only constant
Innovation is required to succeed in a constantly changing world. Modern businesses value innovation as one of their strategic priorities, a growth driver, and an essential business tool. It is a powerful force for transforming business outcomes and practices in almost every type of business and industry.
A career-enhancing, outcomes-driven graduate-level certificate program
This program is designed for professionals, students, and teams who need to prepare for ever-evolving industry demands as well as more advanced career opportunities. By completing the program, students will learn to:
- Develop the skills to become an effective change agent
- Transform a vision into a viable business concept
- Assess future needs and solve problems in a strategic manner
- Implement the ideation process to create successful market strategies
- Prepare a team for the innovation process
- Apply creativity and innovation concepts to their individual leadership skills
Who should pursue a Certificate in Strategic Change and Innovation?
This certificate course is an excellent choice if you are:
- starting a new career and want to turn constraints into opportunities, and gain confidence to inspire others with your innovative ideas.
- aspiring or have recently gained management responsibilities that need strategic foresight and change management skills.
- a leader or a senior executive who wants to use innovation to gain competitive advantage, increase revenue and market share, and build a culture that promotes creativity and innovation.
- an entrepreneur who strives to create successful products or services that are differentiated with exclusive value propositions.
- a team that seeks to solve problems by building creative, collective intelligence, and make decisions effectively.
- pursuing a position in a multinational organization that requires you to formulate and implement innovative strategies for global expansion.
Courses that prepare and inspire
Why strategic innovation matters
- More companies are shifting from traditional R&D to inclusive operating models such as open innovation, design thinking, and collaboration with customers, partners & suppliers. Source: https://www.pwc.com/us/en/services/consulting/library/evolving-operating-models.html
- “Innovation has become a core driver of growth, performance, and valuation…more than 70 percent of the senior executives in a survey we recently conducted say that innovation will be at least one of the top three drivers of growth for their companies in the next three to five years.” Source: https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/leadership-and-innovation
- Creative leaders outperform their peers on key financial metrics that includes - 70% who posted above-average total return to shareholders, 67 percent who posted above-average organic revenue growth. Source: https://www.mckinsey.com/business-functions/mckinsey-digital/our-insights/creativitys-bottom-line-how-winning-companies-turn-creativity-into-business-value-and-growth#
Admissions Information
Contact the Office of Admissions for information on requirements and the application and enrollment process at onlineadmissions@williamwoods.edu or 800.995.3199.
Tuition for the four-course certificate program is $5,300. You may apply your Callaway Chamber of Commerce discount if eligible.
Ready to apply? Select Graduate Online on our application. When asked to indicate a program, please select "Certificate in Innov and Change (Online)".